David and Breean of 360 Immersive Discuss Engagement and Retention in Enhancing Safety Training


For those of you who prefer reading an article to watching a YouTube video, we have included a full transcript of the discussion below.


McKinney:    Hello! This is Breean, and this is David from 360 Immersive. Join us here when you want to learn a little bit more about the newest and greatest coming out in VR and AR training technology. One of the apprehensions that people may have about integrating VR and AR training into their programs is the cost. What is this going to cost me? What is my ROI going to be when on making this investment? Can you talk to us a little bit about what that looks like?

Cleverdon:    Absolutely. Bree, I’m going to make it simple for you: it’s free. To try it doesn’t cost you a dime. As long as you have a reasonably current cellphone or smartphone, you can go to the App Store or Google Play, you can download it. There are free modules that you can try that are both computer-based. Most of them are wrapped around safety-related issues, or there are also some video modules that you can try because there are always two types of VR safety training, but it’s free. Now, of course, you can engage further much – also, if you choose to, if you find that there’s some value – but if you think about the ability to take a simple device that’s in your p

ocket, and to try it – that’s the cost of getting into it.  But let’s talk about the cost of not engaging the technology; of not trying to increase engagement in your classroom; of not trying to increase your retention rates. That’s cost also, and I think that’s equally as important as talking about the cost of a new training tool, because if you think about it, last year, the United States, in workplace safety, spent $70 billion on safety training. Yet in many industries, injuries and fatality rates are still going up. Why is that? Why are we not reducing fatalities? Reducing injuries? The reason is, to a certain extent, because we’re not engaging our learners. We’re not.  We’re attempting to pass that knowledge down about how to keep them safe, but it’s not sticking. The reason that we believe – is the fact that you need something to engage them differently than four hours of PowerPoint and what do we call that?

McKinney:    Death by PowerPoint.

Cleverdon:    Yes, Death by PowerPoint. The ability to put somebody in a simulation so that they actually feel like they’re right in the middle of it is not only an outstanding tool because you can save lives, but you’re engaging the younger generation, which we know we all have to. I learn differently than somebody that’s 20 years old.

McKinney:     Absolutely, and we’re now at a time where we have five generations or more in a workplace at a time, so that’s an incredibly powerful tool.

Cleverdon:     If you’re looking for something that could enhance your traditional training, and potentially save lives, and potentially reduce injuries, all you have to do is go on the App Store or Google Play and try it.

McKinney:      What is the app called again?

Cleverdon:      It’s VR Safety Training.

McKinney:      Thank you. David, thank you so much for educating us a little bit about what the cost and the costs are related to engaging with VR and AR technology, or not engaging with AR and VR technology when you’re looking at your training. If you have comments, make sure to drop them in the section below and follow us and subscribe. Thank you.


End of Presentation